Category: Brand Identity Design

  • Cher Archange Beauty

    Cher Archange Beauty

    Client Overview.

    Cher Archange Beauty is a haircare brand dedicated to celebrating every hair type with products designed to nourish, repair, and enhance natural beauty. Their line focuses on providing effective solutions for a variety of hair concerns, from dryness and frizz to breakage and scalp health.  Empowering individuals to embrace their unique hair journey with confidence.

    Project  Scope.

    Cher Archange Beauty partnered with us to design an elevated Amazon landing page that could bring their products together under one cohesive brand experience. The goal was to create a destination that not only showcases their range of haircare solutions but also makes it easier for customers to discover products that match their specific hair type and concern.

    The challenge.

    Before the redesign, Cher Archange Beauty didn’t have a dedicated landing page on Amazon. Their brand didn’t appear when searched, and their products were difficult to find both within Amazon and on Google search results. This made it challenging for potential customers to explore the full range of their offerings or understand how each product addressed different hair needs.

    Outcome.

    We created a custom Amazon landing page that gave Cher Archange Beauty a strong, unified presence. Now, searching for the brand on Amazon leads directly to a curated landing page where customers can easily browse by hair type, identify the right solutions for their concerns, and even take a short quiz to discover their personalized product match.

    The result is a professional, search-optimized landing page that improved product discoverability, strengthened brand visibility, and elevated the overall shopping experience—transforming Cher Archange Beauty from scattered listings into a cohesive, trusted haircare destination.

    Let’s bring your vision to life—strategic, bold, and made to grow.

    If you’re ready for a brand that looks good and works hard, we’re here to design it with purpose, clarity, and impact.

  • Arch to Freedom

    Arch to Freedom

    Client Overview.

    The Arch to Freedom Project is a recovery center committed to guiding individuals on their journey to healing and transformation. Rooted in compassion and empowerment, the organization provides safe spaces and programs that focus on recovery, growth, and personal freedom.

    Project  Scope.

    Our collaboration with The Arch to Freedom Project included a complete brand identity refresh. We reimagined their logo to better reflect their mission, designed a comprehensive brand book to establish consistency, developed a new website that highlights their values and services, and created a cohesive corporate identity system including letterhead and business cards.

    The challenge.

    Their previous identity leaned heavily on imagery of houses, which unintentionally positioned them closer to real estate than a recovery and healing organization. The branding failed to capture their ethos, values, and the deeply human element of their work. They needed a brand presence that communicated empathy, trust, and transformation while clearly setting them apart in their field.

    Outcome.

    We delivered a refreshed identity that reflects the heart of their mission—healing, recovery, and personal growth. The new logo and brand system embody their ethos with a sense of hope and transformation, while the redesigned website provides a seamless user experience that emphasizes their programs and support services. Their corporate identity now aligns with their values, projecting professionalism and authenticity in every touchpoint. The Arch to Freedom Project now stands as a trusted and inspiring beacon of recovery, with a brand identity that resonates deeply with those they serve.

    Let’s bring your vision to life—strategic, bold, and made to grow.

    If you’re ready for a brand that looks good and works hard, we’re here to design it with purpose, clarity, and impact.

  • Spades Sales Academy

    Spades Sales Academy

    Client Overview.

    Spades Sales Academy is a modern training platform built for founders, B2B sales teams, and high-performing professionals. Led by a seasoned sales expert, the academy combines decades of real-world sales experience with avatar-led learning, automation, and digital tools. The brand’s promise is simple but powerful: to help people sell smarter—through systems that are personal, practical, and future-ready

    Project  Scope.

    We partnered with Spades Sales Academy to build the full digital and brand experience from the ground up. This included the design and development of their website, the full suite of academy videos, branded materials such as workbooks and downloadable resources, and a ScoreApp-powered waitlist landing page. Every element was crafted to balance clarity with innovation—showcasing the founder’s deep expertise while keeping the learning experience streamlined and engaging.

    The challenge.

    The academy had strong IP and a proven framework, but no cohesive brand system or digital experience to bring it to life. The challenge was two-fold: to create an identity that felt professional but personal, and to design a learning environment that could hold attention, build trust, and deliver real transformation—all without feeling overwhelming or generic.

    Outcome.

    Spades Sales Academy now shows up with a bold, professional identity that’s as structured as the training itself. By grounding the brand in the founder’s proven sales frameworks and layering it with clean design, modular layouts, and consistent messaging, we were able to create an ecosystem that feels human, scalable, and smart. From video modules to downloadable workbooks and a high-converting ScoreApp funnel, the experience is cohesive, conversion-ready, and built to grow with its audience.

    Let’s bring your vision to life—strategic, bold, and made to grow.

    If you’re ready for a brand that looks good and works hard, we’re here to design it with purpose, clarity, and impact.

  • ideas in Spades

    ideas in Spades

    Client Overview.

    Ideas in Spades is a creative growth consultancy that helps startups, founders, and business leaders scale through a mix of strategic design, AI automation, and storytelling. As a HeyGen Gold Partner, they’re known for pushing boundaries—turning avatars, automation, and content systems into business tools for real-world results. Their brand needed to feel just as future-forward and intentional as the work they deliver.

    Project  Scope.

    We partnered with Ideas in Spades to build a full brand and marketing system from the ground up. This included a comprehensive brand book, website design and development, social media templates, newsletter design, branded presentation decks, and stationery. We also created a lead-generating eBook, designed its full campaign visuals, and developed multiple ScoreApp landing pages to attract, engage, and convert the right audience. Every asset was crafted to reflect the brand’s unique energy: sharp, strategic, and built to scale.

    The challenge.

    While the business had a strong point of view and a powerful service offering, the visual identity and digital presence felt fragmented. The challenge was to align everything under one cohesive system—while making sure the brand still felt personal, not robotic. It needed to balance bold, attention-grabbing headlines with clean layouts, and communicate both innovation and depth without becoming overly complex or overwhelming.

    Outcome.

    The final brand identity for Ideas in Spades is as strategic as the work it represents. It captures the founder’s deep experience while looking ahead—bridging timeless thinking with modern tools. From the website to every download and deck, the brand now speaks in one voice: clear, confident, and growth-focused.

    With scalable systems in place, the team is equipped to create, communicate, and convert without friction—helping more clients turn bold ideas into tangible results.

    Let’s bring your vision to life—strategic, bold, and made to grow.

    If you’re ready for a brand that looks good and works hard, we’re here to design it with purpose, clarity, and impact.

  • Org Box

    Org Box

    Client Overview.

    Org Box is a modern storage solution built specifically for parents, helping them keep life’s most important documents safe, accessible, and neatly organized. With a strong focus on ease and peace of mind, Org Box transforms the often stressful task of paperwork management into a streamlined and empowering experience

    Visual Identity.

    We took a brand-first approach to create a cohesive, intuitive, and deeply strategic identity for Org Box—designed to resonate with modern parents and make organizing feel effortless.

    The Org Box logo, built around the concept Calm Within the Box, features a minimalist square icon that symbolizes structure, containment, and clarity. Its clean lines and bold form reflect strength and simplicity, while the box represents both a literal container and a metaphor for mental clarity and peace of mind. Paired with a modern sans-serif typeface, the logo delivers a polished, professional impression.

    For the visual language, we chose a deep grey to anchor the palette—conveying maturity, dependability, and calm—complemented by soft neutrals and muted tones that evoke a clutter-free, stress-free environment. The design system embraces white space for breathability, grid-based layouts for order and harmony, and gentle illustrative icons to guide users through each interaction with ease.

    Let’s bring your vision to life—strategic, bold, and made to grow.

    If you’re ready for a brand that looks good and works hard, we’re here to design it with purpose, clarity, and impact.

  • Abundant Healthcare Strategies

    Abundant Healthcare Strategies

    Client Overview.

    Abundant Healthcare Strategies is a mission-driven healthcare consultancy dedicated to transforming systems and experiences through an abundance mindset—one rooted in collaboration, empathy, and empowerment. Their work fosters environments where healthcare professionals and organizations can thrive, ultimately improving outcomes across the board.

    Visual Identity.

    We approached the Abundant Healthcare brand with a holistic mindset—merging strategy and design to communicate purpose through every visual and verbal element.

    At the core of the identity is the Infinite Cross, a custom symbol representing healing, hope, and an unending commitment to care. Reimagined as a continuous loop, the cross reflects limitless compassion, innovation, and connection. Its curved lines and intentional negative space convey unity and expansion—hallmarks of an abundance mindset. Every detail was crafted to inspire trust and signal forward momentum.

    To bring consistency across all touchpoints, we developed a complete brand book outlining the meaning behind the Infinite Cross, typography and color systems that reflect clarity and compassion, design elements inspired by holistic care, and a tone of voice that communicates with calm confidence.

    Let’s bring your vision to life—strategic, bold, and made to grow.

    If you’re ready for a brand that looks good and works hard, we’re here to design it with purpose, clarity, and impact.

  • Metrics Marketing

    Metrics Marketing

    Client Overview.

    Metrics Marketing is a US-based startup agency specializing in marketing management and ad market research. Built on the belief that data should drive everything, the Metrics team delivers modern, disruptive marketing strategies designed to make measurable impact.

    Visual Identity.

    We built a brand that feels smart, sharp, and scalable. The visual identity features a modern color palette of deep navy and vibrant orange to reflect trust, innovation, and momentum. Clean, spacious layouts were used to highlight clarity and focus, while all branded collateral—from stationery to presentations—was designed to feel cohesive and credible.

    Let’s bring your vision to life—strategic, bold, and made to grow.

    If you’re ready for a brand that looks good and works hard, we’re here to design it with purpose, clarity, and impact.